Two years ago, I read a terrifying headline: “Sitting is the New Smoking.” I panicked. I looked at my cheap office chair, calculated that I sit for 10 hours a day, and convinced myself I was slowly dying. So, I fixed the infrastructure. I bought a premium, motorized standing desk for $600. I made a … Read more
By [TrickDigi] As a business owner, I hate “Fixed Costs.” I can control my marketing budget. I can control my payroll. But when the electric company decides to raise rates by 15%, there is nothing I can do but write the check. Last year, my small commercial building’s electricity bill hit an all-time high. I … Read more
By [TrickDigi] There is a specific milestone every new business owner dreams of. It isn’t the first sale, and it isn’t the first hire. It is The Office. There is something about having your company logo on a glass door that feels like “making it.” It validates you. It tells the world, “I am a … Read more
By [TrickDigi] There is a romantic idea in small business that “owning assets” means success. I fell for it hard. Two years ago, I looked at how much I was spending on local courier services and shipping fees, and I got angry. I thought, “Why am I paying these guys $2,000 a month? I could … Read more